Property managers are responsible for every aspect of the property
that they manage, including advertising it when they need to attract a
new tenant. James Lynn Granum Jr. has worked with properties in both
Washington D.C and Georgia and he offers a number of handy hints that
should help you advertise an available property effectively.
Get It On The Web
The classified adverts in the local newspaper are no longer enough to alert people when a property becomes available. The majority of those who are looking to rent will check online before they look anywhere else, so make sure a listing for the property is placed on as many sites as possible in order to reach the largest audience.
Take Great Photos
The first impression that a potential tenant will get of the property will likely be when they find it on a website, so you need to make sure the photos you take draw them in and make them want to arrange a viewing. Make clever use of lighting and stage rooms so that they look as attractive as possible in your photographs. It may be worth hiring a professional if you are struggling.
Include Important Information
James Lynn Granum Jr. believes that your advertising copy needs to include all of the important information about the property, particularly its unique selling points, right at the start. This will allow you to create a positive impression in the reader’s mind from the off, which makes them much more likely to show an interest in the property and arrange a viewing.
Get It On The Web
The classified adverts in the local newspaper are no longer enough to alert people when a property becomes available. The majority of those who are looking to rent will check online before they look anywhere else, so make sure a listing for the property is placed on as many sites as possible in order to reach the largest audience.
Take Great Photos
The first impression that a potential tenant will get of the property will likely be when they find it on a website, so you need to make sure the photos you take draw them in and make them want to arrange a viewing. Make clever use of lighting and stage rooms so that they look as attractive as possible in your photographs. It may be worth hiring a professional if you are struggling.
Include Important Information
James Lynn Granum Jr. believes that your advertising copy needs to include all of the important information about the property, particularly its unique selling points, right at the start. This will allow you to create a positive impression in the reader’s mind from the off, which makes them much more likely to show an interest in the property and arrange a viewing.
